Luke AI
How Plaudium built the title and thumbnail system behind a 20–25 video a month sponsor pipeline.
Timeline
Aug 2026 — Present
Luke AI covers practical AI tools and developer workflows for a technical, builder-heavy audience.
Total views since partnership
328.9K
5.49% avg CTR · 835.8K impressions
From 75 uploads, 1 Aug – 11 Oct 2026 · Max CTR 7.82%
Raise click-through rate without overstating what a sponsor tool does, while building a repeatable system that keeps pace with the monthly pipeline.
The Challenge
Objectives
Our Strategy
01
Specific Over Generic
Titles built on numbers and concrete claims, like dollar contrasts, counts, and before/afters, rather than category language.
02
Complementary Pairing
Title and thumbnail never repeat the same claim. Each carries a different piece of the story, tested together as one unit.
03
Consistent Visual Logic
A fixed color and text system creates a recognizable language from video to video.
04
Systematic Testing
Every video runs a thumbnail or title test on publish, including the ones with no clear winner.
Results by Platform
YouTube
328.9K
Views
835.8K
Thumbnail impressions
5.49%
Avg. CTR
7.82%
Max CTR
75
Videos
75 videos published 1 Aug – 11 Oct 2026 · Avg. CTR weighted by impressions · Source: YouTube Studio
Performance Over Time
August → September
+67.1%
Thumbnail impressions
288.7K → 482.4K
+14.8%
Views
131.8K → 151.2K
+22.9%
Views per video
4.4K → 5.4K
5.68%
Avg. CTR
Up from 5.62%
| Month published | Videos | Views | Impressions | Avg. CTR |
|---|---|---|---|---|
| August 2026 | 30 | 131.8K | 288.7K | 5.62% |
| September 2026 | 28 | 151.2K | 482.4K | 5.68% |
| October 2026Published 1–11 Oct | 17 | 45.8K | 64.7K | 3.45% |
Views and impressions are counted per video since publish, as of 11 Oct 2026, so later videos have had less time to build up. September grew despite that, and October is still accumulating.
YouTube Analytics
Work Examples
I Turned Airbnb Photos into a 3D Home with GPT-6 Astra + Blender
40.6K views · 7.5% CTR
Stop Wasting AI Video Credits With Higgsfield + Blender
31.2K views · 6.3% CTR
I Turned an Airbnb Listing Into a Cinematic Video With Claude
29.6K views · 7.8% CTR
Vibe Coding Is Killing Your Product
2.9K views
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4.4K views
How to Give Claude Code Scoped MCP Access Using Descope
6.8K views
The Easiest Way to Deploy Your AI-Built App
3.4K views
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Subah Wadhwani
Subah Wadhwani co-founded Atomik Growth, a podcast growth and media agency working with clients including Acquired, a16z, My First Million, Kleiner Perkins, and Darknet Diaries. He also hosts F#ckups, a business and mindset podcast capturing conversations with successful operators and thinkers across India and Southeast Asia.
Thomagatchi
Thomagatchi is a gaming and tech YouTube channel covering console news, hardware reviews, and hands-on breakdowns for an engaged gaming audience.